Law Firm SEO Case Study

Use Case

Law Offices of Colby Lewis


Law Firm


Houston, TX


Broad target audiences, low conversions


Identified niche, large increase in conversions

Colby's Pain Points

Broad target market

Law Offices of Colby Lewis focus on multiple practice areas creating a broad target audience

Low volume clicks

Colby's website was not getting his desired number of clicks due to lacking SEO best practices

Low Conversions

Colby was unhappy with the low volume of clicks & phone calls

Content Generation

Colby wanted to create quality content for client onboarding, organic social media posts and paid ad campaigns

Our Solutions

SEO Strategy

Created multiple optimized niche specific websites with targeted hyperlocal SEO management to increase page rank

Digital Content Strategy

Provided professional photo/video services to produce content for use on website, social & paid ad campaigns

Press Release Strategy

Wrote and published press releases to national news outlets announcing major case victories driving increased domain authority, clicks & conversions

Digital Ad Strategy

SEO research combined with optimized ad campaigns, we targeted and converted more leads than ever before

Marketing Content Strategy

With our team of copywriters and graphic designers, we designed tri-fold brochures, E-Books and Holiday Cards

Tools We Use for Project Management

Custom WordPress Design

SEMRush, Local Falcon & Yoast for SEO

Google Analytics (GA4) & Google Tag Manager for data

Google Looker Studio for Reporting

Sony A7IV, Adobe Suite, CapCut for content